Creating a brochure or pamphlet essentially comes down to the message you’re trying to communicate. Once you’ve determined what your primary focus will be, you can decide which format best suits your needs. Generally speaking, brochures and pamphlets are created using one of three formats:
1) Folder-style: This format is ideal for presenting a range of different topics with the same message. With this option, you can create a folder with multiple pages, each featuring different aspects of your message.
2) Tri-fold: This is the classic option for brochure and pamphlet design. It allows for three separate columns of information and typically includes a range of visuals and text.
3) Z-fold: Thid format allows for six separate panels of information and visuals, which can be arranged in a variety of ways. It’s usually larger than the tri-fold option and can include additional information if needed.
No matter which format you choose, it’s important to consider the layout and design so your reader can easily follow your message and find the information they need. Above all else, the content should be clear, concise, and organized.
