There is no one-size-fits-all answer to this question, as the best way to make a catchy promotional video will vary depending on the products or services being promoted, the target audience, and the overall tone and style of the video. However, there are some general tips that can be followed to make any promotional video more effective and eye-catching:
Keep it short and sweet. Nobody wants to watch a long, drawn-out commercial. Keep the video under two minutes, and make sure to get to the point quickly.
Use creative visuals. Promotional videos should be visually engaging, so make sure to use compelling graphics, footage, and animations.
Use an attention-grabbing headline. The headline is crucial in getting people to actually watch the video, so make sure it's something that will make them want to learn more.
Focus on the benefits. Explain how the products or services being promoted will benefit the viewer, and make sure to address any pain points they may have.
Use a call to action. Make it clear what you want the viewer to do after watching the video, whether it's visiting your website, signing up for a free trial, or making a purchase.
For more tips on creating effective promotional videos, check out this guide:
https://www.videomaker.com/article/c10/29091-how-to-make-an-effective-promotional-video