Yes, Prps is considered a luxury brand in the fashion industry. It was founded in 2002 by designer Donwan Harrell, who sought to create high-quality denim that combined traditional craftsmanship with modern innovation. The brand's signature style is characterized by intricate stitching, hand distressing, and vintage-inspired washes, all of which require a great deal of skill and attention to detail.
In addition to their premium denim offerings, Prps also produces a range of other high-end products, including leather jackets, t-shirts, and accessories. Although the brand is relatively young compared to some of its competitors, it has already established itself as a leader in the luxury fashion market, with a loyal following of fashion-forward consumers who value quality craftsmanship and unique design.
Overall, Prps is widely regarded as a luxury brand that offers premium products at a premium price point. While some consumers may view the brand as expensive or unnecessary, those who appreciate the artistry and attention to detail that goes into each piece are willing to pay a premium for the privilege of owning a piece of Prps clothing.