What marketing books have you read and found to be the most helpful in improving your marketing skills?
I recently read the book "Marketing in the Age of Google" by Vanessa Fox and found it to be an insightful read. It dives into the complexities of online marketing and provides a comprehensive guide to understanding the nuances of this ever-changing field. I found the book to be incredibly helpful in understanding the various strategies and tactics that can be used to improve marketing results. I would highly recommend this book to anyone looking to improve their marketing skills.