A book launch is a process of creating awareness and interest in a book through various forms of marketing. The most common and important aspects of a book launch are publicity, social media, and word of mouth.
The main goal of a book launch is to create as much interest and excitement about the book as possible. This can be done through a variety of methods, but the most common and important ones are publicity, social media, and word of mouth.
Publicity is the process of getting media attention for your book. This can be done through a variety of methods, such as hiring a publicist, doing media outreach yourself, or using a service like BookBub.
Social media is a great way to create buzz about your book and reach new readers. You can do this by creating a social media campaign, participating in online book communities, and doing things like blog tours and giveaways.
Finally, word of mouth is the most important form of marketing for a book launch. You can generate word of mouth by getting rave reviews from influential reviewers, getting people to talk about your book online and offline, and giving good interviews.